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Owner story · Downtown Jersey City

“Everything is freshly made in front of you.”

Oscar Munoz · Founder, Taco Drive

$21Kof Taco Drive’s food delivered by PinkbotSince December 2025
617deliveries from Newark Avenue to the doorSince December 2025
A Taco Drive cook in a black cap and gloves making an order on the line
A platter of Taco Drive street tacos around three salsas, on a floral tablecloth

195 Newark Avenue · Since 2022

It started as an idea for an app to find tacos.

Oscar Munoz, a Jersey City resident, first pictured an app for finding tacos nearby. In March 2022 he opened a taco shop instead, his first restaurant, on the Newark Avenue pedestrian plaza in downtown Jersey City. Guests pick corn or flour tortillas, then the meat and the toppings, and watch their tacos made in front of them. The room plays on the name, with lane markings on the ceiling, traffic lights, street signs and license plates. Today Taco Drive calls itself family-owned.

“It’s a concept I’ve been dreaming of for a long time.”Oscar Munoz, to The Hoboken Girl, 2022
Taco Drive’s wooden bar under a traffic light, a wall clock and a skyline mural

The menu

Killer comfort food, straight from the heart of Mexico.

Street tacos come one at a time or three and four to a St. Taco Drive Box, with carnitas, asada, al pastor, chorizo, chicken tinga, lengua and more. Birria tacos come with broth for dipping, and the Loko line loads burritos, tortas and nacho bowls with black beans, pico and salsa. The cochinita pibil taco follows a recipe from Yucatán, with bitter orange and banana leaves.

Slow-cooked birria with Oaxaca cheese and broth for dipping

Tacos

Birria tacosSlow-cooked birria with Oaxaca cheese and broth for dipping
Choice of meat with rice, black beans, house pico, Oaxaca cheese and sour cream

Loko menu

Burrito LokoChoice of meat with rice, black beans, house pico, Oaxaca cheese and sour cream
Warm bread, refried black beans, Oaxaca and cotija cheese, crema and guacapico

Loko menu

Torta LokaWarm bread, refried black beans, Oaxaca and cotija cheese, crema and guacapico
Shredded pork with bitter orange, cooked the Yucatán way

From Yucatán

Cochinita pibil tacosShredded pork with bitter orange, cooked the Yucatán way
Ramen with birria brisket, Oaxaca cheese, lime, cilantro and radish

Birria

Birria ramenRamen with birria brisket, Oaxaca cheese, lime, cilantro and radish
Jamaica, horchata, tamarindo and pineapple

Drinks

Aguas frescasJamaica, horchata, tamarindo and pineapple
A Taco Drive quesadilla with salsa verde and sour cream under a New Jersey “TACO-DRIVE” license plate

Pinkbot at Taco Drive

Since December 2025, Pinkbot has carried Taco Drive’s tacos from Newark Avenue to the door.

  • December 2, 2025The first Pinkbot delivery left Taco Drive at 195 Newark Ave.
  • 617 deliveriesFrom Taco Drive’s kitchen to the door since December 2025.
  • October 2026Taco Drive’s busiest month with Pinkbot so far.
  • 11 months togetherFrom the first delivery in December 2025 through November 2026.
“We want to create that experience for people to come and eat whatever they want.”

Oscar Munoz · “I want to make it a place that’s fun for families.”

Visit Taco Drive

A must-visit for taco lovers in downtown Jersey City.

195 Newark AveJersey City, NJ 07302
Order onlinetaco-drive.com@taco.drive_jc
Taco Drive’s chalkboard menu under a neon sign that reads “For the love of tacos”
Open late on Friday and Saturday nights.Dine in at the bar or out on the patio, pick up, get it delivered, or book catering and parties.

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Keep more of every order.